Archive - Flack

GO DIRECT: THE MANIFESTO

“If you want something good, get it from yourself.” — Epictetus

Mar 19 •

Lulu Cheng Meservey

February 2024

The comms of falling in love

13 communication tactics for finding and keeping love, based on psychology research

Feb 14 •

Lulu Cheng Meservey

August 2023

June 2023

Did bad PR sink CNN's CEO?

Comms lessons from "The Meltdown at CNN"

Jun 9, 2023 •

Lulu Cheng Meservey

April 2023

"Please just take the checkmark away!" How Twitter devalued a status symbol

Lessons from the case of Twitter Blue

Apr 6, 2023 •

Lulu Cheng Meservey

March 2023

Flack's crisis communications playbook

The comms before the storm

Mar 14, 2023 •

Lulu Cheng Meservey

January 2023

How to grow your newsletter audience

A guide to promoting your Substack, from the former head of comms for Substack

Jan 26, 2023 •

Lulu Cheng Meservey

December 2022

The art of the apology

If you are going to eat shit, don't nibble. - Ben Horowitz

Dec 29, 2022 •

Lulu Cheng Meservey

November 2022

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