Lulu, this is great, and all the best with Rostra. Question: how does this work with B2B? While authenticity and directness still apply, I guess, what are the channel and tools when you're not trying to reach "the people" as a whole?
Brilliant call to authentic communication in a saturated day of plastic AI generated content. This is refreshing and challenging, dare to dig deep and face the fear of being canceled. Love it! Time to put some passion back in our messaging.
I'm curious where interviews fit into this. Is that going direct? Youtube is saturated with tech founder interviews--the ones I've seen are really interesting. The Stripe guys are especially witty and charismatic and doing a zillion interviews must have helped them enormously
I assume once you get a Series A, the VC's will push you into the spotlight, whether you want it or not
Congrats. This piece would benefit by starting with the Rostra (historical) and end with the company launch announcement, thus elevating both.
So many gems in here
Congrats and good luck! If Rostra is half as good as this blog, you’ll do great.
to new adventures!
Lulu, this is great, and all the best with Rostra. Question: how does this work with B2B? While authenticity and directness still apply, I guess, what are the channel and tools when you're not trying to reach "the people" as a whole?
Brilliant call to authentic communication in a saturated day of plastic AI generated content. This is refreshing and challenging, dare to dig deep and face the fear of being canceled. Love it! Time to put some passion back in our messaging.
I'm curious where interviews fit into this. Is that going direct? Youtube is saturated with tech founder interviews--the ones I've seen are really interesting. The Stripe guys are especially witty and charismatic and doing a zillion interviews must have helped them enormously
I assume once you get a Series A, the VC's will push you into the spotlight, whether you want it or not
Raves for the Rostra!
Loved watching your comms approach both internally and externally at ATVI, very refreshing - excited to hear about your new company. Best of luck!
Best of luck. I’m sure you’ll be successful.
Congrats on the new company! We need to bring back the Rostra and the Agora
meh. i buy vety little wastefully packaged crap